Category: White Papers

Building a Socially Responsible Advisory Practice

Capitalism has evolved and matured since Adam Smith’s seminal publication, “The Wealth of Nations.” From the “robber barons” ethos of anything goes to the Milton Friedman notion that a corporation’s only responsibility is to its shareholders, the standard of acceptable business conduct—as defined by the American people, legislators and courts–has changed dramatically over time.

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Three Reasons Why a Video Presence is Critical

Video fits seamlessly into your current marketing mix. You can easily post video content on your company’s Web site. Video also lends itself well to attaching or embedding in e-mails, newsletters or sharing on social media outlets, such as LinkedIn, Facebook and Twitter. It adds increased value to an already effective communication.

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