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Three Reasons Why a Video Presence is Critical

Video fits seamlessly into your current marketing mix. You can easily post video content on your company’s Web site. Video also lends itself well to attaching or embedding in e-mails, newsletters or sharing on social media outlets, such as LinkedIn, Facebook and Twitter. It adds increased value to an already effective communication.

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    Three Reasons Why a Video Presence is Critical

    Why is video marketing so powerful?

    It’s part of our biology. Developmental psychologist Robert Lowell Frantz conducted studies regarding the visual perception of newborn babies. His study concluded that an infant would look twice as long at a drawing of a human face as it would at a drawing of concentric circles.

    Where does this fit in my marketing plan?

    Video fits seamlessly into your current marketing mix. You can easily post video content on your company’s Web site. Video also lends itself well to attaching or embedding in e-mails, newsletters or sharing on social media outlets, such as LinkedIn, Facebook and Twitter. It adds increased value to an already effective communication.

    In this white paper, “Three Reasons Why a Video Presence is Critical”, we illustrate statistically why video marketing is becoming increasingly more important, where it fits in to your current marketing plan, how it can strengthen your reputation and how easy it is for you to begin using video to communicate with your clients. Remember, video marketing is not where you should be; it’s where your clients already are.

    Download the Full White Paper Here

    About The Author

     

    Vice President of Marketing Strategy 
    631.439.4630 

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